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Topsy Tail Silly Bandz Slinky
Silly Bandz
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If you’ve never heard of Silly Bandz, you probably don’t know any tween girls. So what are they? They’re standard-size rubber bands shaped like animals, objects, and more. Developed in Japan, they were a niche, semi-highbrow product sold in museum stores as functional office supplies until Robert Croak—whose company produces Livestrong bands—discovered them and began mass-marketing them as an accessory. Even though they retail at less than a quarter apiece, the demand has been huge, with sales reaching into the millions. They’ve even spawned a cottage industry in narrowly targeted copycat versions.

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Jay Sadie

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PostedSeptember 16, 2011, 02:34:31 AM
Width x Height690x391
Filesize37 KB
KeywordsSilly Bandz, Silly Products, Silly Products That Made Millions
Last EditedSeptember 16, 2011, 03:34:45 AM
Topic ID to link to 474
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